Smartphones have become part of the necessities of our modern life. As technology continues to advance, they provide us a lot of convenience and advantages. Mobile phones are no longer used for mere calls and messaging. Today, there is surely an app for almost everything we need.
We now have the option to connect with our loved ones either offline or online. Most of us are probably using one or more social media platforms like Facebook, Twitter, and Instagram on a daily basis. These apps not only allow us to communicate with others but also to express ourselves, learn new information, consume media on demand, and build new relationships.
According to recent studies, between April 2018 to April 2019, social media users grew by 202 million. For entrepreneurs, it is another way to reach new markets and establish their brand identity. Since social media became a big thing, it has opened a lot of opportunities for businesses. It made influencer marketing possible and gave a chance for small businesses to get attention.
Of course, social media is not all rainbows and butterflies. Some people abuse it to spread fake stories and give people wrong information. This is the reason why it is important to know which sources are credible. Find out which blogs you should follow to be always in the know.232